Marketing Specialist - Adelaide, SA (Hybrid)

27 Jun 2025 11:41 AM | Elaine Woolstencroft (Administrator)

Join the peak professional body representing the rapidly growing SMSF sector throughout Australia, with this opportunity to step into a national role in our head office. Gain valuable experience working within our dynamic, fast-paced marketing team.

We are looking for a results-driven, creative and strategic thinker, with a good eye for detail. This full-time role is perfect for a proactive, organised, individual who loves work as part of an innovative team. 

Reporting to the Marketing and Communications Manager, you will be responsible for developing and creating content for the organisation and working with the Marketing team to implement campaigns and meet team objectives.

The scope of work for this role extends across copy writing, content development, content management, internal and external communications, analytics reporting, marketing funnel optimisation, event support, services marketing and day-to-day operational activities.

In this role, you will help drive the growth and diversification of the business through:

  • Coordinating marketing campaigns, industry event attendance and Association partner activity focused on improving brand awareness and successfully driving new member acquisition.
  • Coordinating promotion of Association events to members and leads throughout the year to secure registration and attendance.
  • Remarketing to maximise lead opportunities and conversion to membership.
  • Analysis of campaigns and marketing activity undertaken.
  • Optimising member journey and experience, from initial touchpoints through to membership.
  • Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and optimised for search and user experience across all channels of content including digital, social media, point of purchase, mobile, video and print.
  • Responsible for developing, writing and coordinating content which fosters outstanding engagement with our members and stakeholders.
  • Be an arbiter of best practices in grammar, messaging, writing, and style.
  • Ensuring the day-to-day activities of the marketing department are executed in a timely and effective manner.

To be successful in this role, you will have:

  • Strong problem-solving skills 
  • Exceptional written and verbal communication, with a flair for constructing engaging communications
  • A good understanding of both marketing retention and acquisition strategies, and capability to tailor content to numerous audiences
  • The organisational skills to thrive in a fast-paced environment and prioritise tasks
  • A positive attitude and drive to work as part of a team to achieve the best outcomes
  • Strong proficiency in Microsoft Office suite of products

Experience in some of the following areas would be desirable:

  • Tertiary education in Marketing, Media or Communications. 
  • Membership Marketing or Services
  • CRM systems and customer data
  • WordPress web application
  • Google Analytics 4
  • Marketing Automation Systems
  • Social Media management (LinkedIn, Twitter, Facebook, Instagram)
  • Adobe Creative Cloud (InDesign, Photoshop)

The Association is located in the Adelaide CBD, with hybrid work-from-home arrangements available for employees.

Apply via SEEK here.  For any further information relating to this exciting opportunity contact admin@smsfassociation.com

Applications close Sunday 20 July 2025.


The Australasian Society of Association Executives

Contact us:

Email: info@ausae.org.au
Phone: 1300 764 576 (within Australia)
Phone: +61 7 3268 7955 (outside Australia)
Address: Unit 6, 26 Navigator Place, Hendra QLD 4011, Australia

                    
        


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