Event Details 

Webinar – How to manage association communications and brand during COVID-19

  • 15 Apr 2020
  • 12:00 PM - 1:00 PM (AEST)
  • Webinars – Strengthening Associations

Registration

  • This includes executives that have a Digital Subscription
  • Webinar Subscription Pass – Gives you an all access pass to every webinar for the full year plus our previous on demand webinars

This event is now closed for registrations, if you are interested in attending please phone 1300 764 576 or email info@ausae.org.au

Association Communication specialists Felicity Zadro and Debbie Bradley from Zadro Agency will walk through some of the most important issues facing associations during this difficult time including:

  • How to deal with membership renewals
  • Explaining your value in the changed world
  • What the priorities should be now
  • What do we do next?
This will be short presentation followed by an interactive discussion moderated by Toni Brearley, CEO, AuSAE, so please send in your situation and questions before the session. Presenters
Felicity Zadro - Founder and Managing Director
A passionate and energetic communicator by nature, Felicity believes the key to business communications success is a strategic integrated approach, great culture and leadership. Felicity is inspired by supporting the growth and development of companies through excellent communications – the foundation of Zadro.
Felicity originally studied journalism and social sciences and worked in research and community-based organisations. She then went on to obtain a Masters in Communications Management. Felicity saw a need to bring integrated marketing communications to businesses and founded Zadro in 2007.
Felicity completed a thesis on The Role of Metaphor in Managing Culture which resulted in winning the CARMA Asia Pacific Region Public Relations Award for Academic Excellence in 2005.

Debbie Bradley - Group Account Director
Debbie is a straight-talking no-fluff marketing professional with over 18 years’ experience to her name. Originating from Leeds, in the UK, and now representing Zadro in Sydney, Debbie has extensive experience across both the B2B and B2C marketing worlds.
Her more recent focus has been navigating the Not-For-Profit sector and successfully supporting Association leaders with strategic marketing planning and change management.
Debbie is a passionate member of the Zadro team and highly focused on assisting organisations achieve their objectives through strategic planning, digital and social marketing, PR and stakeholder relations.
Debbie is a steadfast advocate for sharing her knowledge and expertise across marketing communications and supports organisations in a member-first, customer-first approach.

Company Description
Zadro is an award-winning marketing agency specialising in the Association and Not-For-Profit sectors. Our team is passionate about creating unique communications that successfully engage your members and stakeholders. Our services include strategic planning, customer surveys, marketing, social media, public relations, branding and creative design.
www.zadroagency.com.au



The Australasian Society of Association Executives (AuSAE)

Australian Office:
Address: Unit 6, 26 Navigator Place, Hendra QLD 4011 Australia
Free Call: +61 1300 764 576
Phone: +61 7 3268 7955
Email: info@ausae.org.au

New Zealand Office:
Address: 159 Otonga Rd, Rotorua 3015 New Zealand
Phone: +64 27 249 8677
Email: nzteam@ausae.org.au

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