Event Details 

Webinar: Redefining Strategy During Change - Part 2, with Matt Johns

  • 07 Apr 2020
  • 12:00 PM - 1:30 PM (AEST)
  • Webinars – Strengthening Associations

Registration

During the two webinars, we will be exploring how best to go about thinking strategically to respond in these challenging times. 

Register Here

Strategy is about making choices - but to make a choice, you must create options. We want you to choose your best idea, not pursue your first idea. To help you do this we will take you through a process of thinking. 

We will firstly help you to gain clarity on the strategic problem you are now faced with solving - this is different for everyone and almost always relates to customer, revenue or competition, or a combination of both. The current pandemic is the cause, not the result.

We will then consider how to identify distinctively different possibilities to overcome the problem you have defined. It is critical to find more than one option. For each option we need to understand what you will aspire to achieve; where you will focus your resources and energy; what you will do to ensure success; and the capabilities you will need to win.

Finally, we will move from creativity to science in an effort to understand "what needs to be true" for your ideas to succeed. This involves developing tests to give yourselves the necessary confidence to execute. 

By the end of these webinars, you should have a clear process to follow; the understanding to make great strategic decisions and the confidence to successfully lead your organisation through the next 12 months. 





The Australasian Society of Association Executives (AuSAE)

Australian Office:
Address: Unit 6, 26 Navigator Place, Hendra QLD 4011 Australia
Free Call: +61 1300 764 576
Phone: +61 7 3268 7955
Email: info@ausae.org.au

New Zealand Office:
Address: 159 Otonga Rd, Rotorua 3015 New Zealand
Phone: +64 27 249 8677
Email: nzteam@ausae.org.au

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