Executive Briefing (Melbourne): Mapping Your Member Journeys

Executive Briefing (Melbourne): Mapping Your Member Journeys

AuSAE Executive Briefing events provide an exclusive environment for motivated association executives to gain insights and advice from other industry professionals. Executive Briefing events enables members to raise and discuss critical issues affecting industry and network with other professionals from the not-for-profit sector.

The Topic

Have you mapped your member journeys?  Have you got formalised, written down member journeys?  At our recent briefings on ‘Using Technology to Support Your Member Journeys’ we discovered many associations don’t have their member journeys mapped.  At this session we’ll cover why it’s important to map your member journeys and how you can get started in creating it.

What you'll learn:

• why mapping your member journeys is critical 
  
• how to get started creating formalised, written member journeys
  
• tracking and measuring the execution of member journey maps
  

About the Presenter

Paul Ramsbottom

Managing Director - Advanced Solutions International (Asia Pacific)

Over the last 20+ years Paul has worked with more professional bodies, industry associations, charities and fundraisers than most people would gather in several lifetimes. He is passionate about helping Not-For-Profits and Associations reach their goals, through adopting new and innovative solutions to help them run more efficiently. He is Managing Director of ASI Asia-Pacific which has more than 600 Not-For-Profit clients in the region.  Paul enjoys working everyday with great staff and great clients and is rewarded by seeing great things ASI clients using iMIS, Association Online and Donman systems do in and around the community and knowing that ASI is able to contribute to that.