Executive Briefing (Perth): Turning Members into Muscle

Executive Briefing (Perth): Turning Members into Muscle

Further Information:

AuSAE Executive Briefing events provide an exclusive environment for motivated association executives to gain insights and advice from other industry professionals. Executive Briefing events enables members to raise and discuss critical issues affecting industry and network with other professionals from the not-for-profit sector.

The Topic

As May approaches and the Treasurer hones his razor, many organisations are rightly nervous about who will have funding cut and who won’t - or more likely who will get any of the ever reducing magic pudding. Some organisations are training hard while beavering away at pre-budget submissions, while others are getting lean by seeing what they can do without if there is anything to cut in the first place. However the Treasurer will not necessarily focus on how detailed your submission is or how worthy your cause; he will look at what political muscle you have. That is what political capital you control and how well you can use it for OR against the Government.

This presentation will cover:

• How to avoid the constant threat of annual budget time
• What is political capital and why you want it
• How mobilising political capital wins you members as well as friends in high places
• Why building political capital is a numbers game but not one your accountant can help with

David Van, CEO, The DeWintern Group

Founder and CEO of The De Wintern Group, David Van has over 20 years’ experience as a communications professional and is one of the world’s leading experts on managing reputational risk. David has been called upon to manage some of Australia’s biggest issues and crises. He has guided a range of clients through three Royal Commissions (Longford, HIH and Victorian Bushfires), a number of inquiries conducted by the Independent Commission Against Corruption (ICAC), and numerous commercial and regulatory court cases